Best Practices

In February 2011, Borders Group Inc., the second-largest U.S. bookstore, filed for bankruptcy protection. While they may yet emerge from bankruptcy as a viable company, their experience presents a case study for new product development (NPD) professionals. Here are eight lessons that this case study yields.

Five Best Practices to Get Senior Management Support

Are your new product developments "unsinkable" like the Titanic?

Is your process locked in place?

Less available investment money means product development will face increased scrutiny

How do you break the cycle of boom and bust?  Here are three scenarios.

Have we allowed the U.S. food supply to
become captive?

Common factors shared by successful
product management teams.

Customers and New Product Development

CAUTION: No handling of hazardous animal
waste is required.

Discover how the candidate values innovation with
specific questions.

Product Excitement

Five Lessons for New Product Development Professionals

The Hunt for Corporate Treasure

Product Development - How is Your Candidate Doing?

...We Have a Problem!

Where have we been, where are we headed?